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AI: The “democratization” of Art
With the raise of Artificial Intelligence we stand watching how this technology reaches more and more fields with the passing time, being now the topic of discussion the use of A.I apps to create art.
Without even entering on the polemic of how this apps feed on artists’ works that have been taken without permission (see the anti AI movement on Art Station or the app Glaze), or the unsuspected future consequences that could happen when or if our personal pictures get sold as data packages for this type of app (a problem that many cosplayers already face, and that has reached the fashion world with the fake inclusivity of diverse or POC models created artificially), AI “art” launches an instrumentation on what defines us as humans, which is the capacity to express ourselves through artistic creation.
As a species we have been creating art since the beginning of time, proof of it are the countless paintings on caves depicting animals; Art is a way of expression, AI promoters stand by the argument that “with AI anybody can create art” and that it is “a democratization of art” which, entirely misses the point that we all, as human beings, inherently have the capacity to create art.
Art is, as I said above, a tool of expression, when we replace our own expression with that of the AI we don’t have a democratization, we have an alienation; as if someone took away our voice and, instead of teaching us an useful inclusive tool like sign language they just gave us a tablet and told us that now we can only communicate through this medium
Now, one could argue that AI allows to create some “good” pieces, and I ponder: When and how was it decided that one has to be “good” at something to enjoy doing it?
Art is not about it being “good” or “bad” unless you want to dedicate professionally to any of its related fields (and then again, many experts will vary on their opinions of what is “good”) art is, once again, about expression. Art doesn’t have a logical or practical purpose, its only purpose is to tell something, to create a reaction on the viewer, even if that viewer is only you yourself, the creator of the Art.
No, when using AI apps to create images the only thing that is permeating is a) that there is no respect towards the people that spent time, effort and education to become “good enough” (again, subjective) to make a profession in the Arts, and b)That the only concern is creating something “good enough” to be marketable, because this, this exactly is the ultimate purpose of AI applied to Art; to yet again capitalize on something, to be produced quickly and cheaply, to be put on a t-shirt and sold using printify connected to your webshop, in an effort to maintain people believing in the farfetched possibility that one can become rich effortlessly and whoever doesn’t do it is because they don’t want to.*
Bringing with it the ultimate Unholy Trinity of capitalist individuation: Fast Food, Fast Fashion, Fast Art.
This all said, it could be very easy to let oneself be dragged down to the dark lands of hopelessness but, quite the contrary I propose to you all, dear readers, that you create your own art, even if you are not good at it.
Sing badly in the shower as if you were on stage, take a pen and paper, draw a doodle, write that story of how you escape your boring routine at work by jumping out the window with your favorite characters, try sewing a lopsided dress, paint with your fingers….give food to your soul, do something useless, something unproductive, something only for you, something that speaks only to you.
You all have the capacity to create, you all have art screaming inside yourselves to be let out. Do what you enjoy and never let anyone tell you that, because you are not good at it or because you can’t sell it, you don’t have the intrinsic ability to do Art.
~MercuRea
*I wanted to point out that there is absolutely nothing wrong with wanting to make a living out of something that’s not a standard 9 to 5 job; the problem rises when this is done by using stolen artwork, when there is the thought that this requires no effort (marketing, SEO, etc requires a lot of work, it can be easy to make the product but you still have to promote and get your product found by people) and the subsequent one that if someone is not doing this is because they don’t want to get rich or because they are stupid. There are many ways on creating a POD (print on demand) business and counting with real artists for this should be the priority. Instead of using AI to create on the basis of stolen art, we should be turning to the countless websites there are where artists offer their designs either with a fee for commercial use, with a donation fee or completely free.
End of the year Sale

All along this month of December a 20% discount is applied to everything at the etsy shop, to help clear stock;

Also enjoy the end of the year sale with a nicely selection of book combinations also at a discounted price at Mercurea shop these are the last stock available on the store and next year I will bring new things to you!

And remember that all year round there are discounts available on the etsy shop for putting my designs on favourite (10% off) and for second time buyers (15% off);
And at the store there’s a free shipping policy (in Europe for orders above 60€ and worldwide on orders above 100€)
New items March 2022
Preorders open for Alchemy of the Soul II Sublimation

I am so glad to announce the publication of the second part of Alchemy of the Soul!
In Sublimation we explore the psyche through poetry, we confront the shadow self, the Chiron themes and the unidentified copying mechanisms, all that which generates in the early childhood and we carry unkowingly to adulthood…laid brilliantly in touching poetry and poetic prose (free verse poetry).
This is my experience, this is how I’ve got to know what is hidden within myself through interactions, through the refraction of myself in the other; this is a work of meditations handed on a silver plate so others can identify in themselves their hidden fears and strengths
For this release, I wanted to give the opportunity to buy ahead of time, the official release for Alchemy of the Soul II Sublimation: A collection of poetry is on December 17th 2021 but starting today you can sign yourself for the preorder of your copy (or copies).
Have a look at the inside preview of a few selected pages
Alchemy of the Soul II Sublimation: A collection of poetry
Trim size A5 (5.83 x 8.27 in or 210 x 148 mm)
134 pages
ISBN 9789090350400
Advanced/preorder price included shipping worldwide 10€
How will the procedure be?
-Fill in the required information on the form below.
-Payment of preorder will be done starting from 1st December through iDeal, paypal or SEPA bank transfer (no need to pay yet!).
-I will contact you on the provided email about your prefered payment method and your shipping address.
-As soon as payment is received, your copy will be on its way to you
-Enjoy your advanced release copy!